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Podcast Description – The Fire Alarm Insider
Welcome to The Fire Alarm Insider the no-fluff podcast where fire alarm pros, techs, and future business owners get the real-world strategies to build, scale, and dominate in the life safety industry. Hosted by Anthony T. Richardson, a 20-year veteran and president of Secure It Securities, this show pulls back the curtain on how to turn your skills into a 6 or 7 figure fire alarm business.
Whether you’re in the field or in the office, every episode delivers practical tactics, compliance hacks, code breakdowns, and insider game all designed to put you ahead of the curve.
🎁 Grab your free copy of the “Fire Alarm Business Blueprint” eBook and start your path to ownership now:
Your tools, your talent, your time now it’s time to build your business. Tune in. Level up. Let’s get to work.
Episodes

Saturday Aug 30, 2025
Camera-Shy? Here’s How to Be Authentic on Video and Grow Your Brand Anyway
Saturday Aug 30, 2025
Saturday Aug 30, 2025
Feel awkward every time you hit record?
Worried someone might say it better or say you’re wrong?
You’re not alone.
In this episode, we dive into what it really means to be authentic on camera and how fire alarm pros, electricians, and new business owners can overcome the fear of being seen to finally build their brand.
What You’ll Learn:
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Why “being yourself” isn’t advice it’s a skill you can develop
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How to deal with imposter syndrome even if you’re an expert
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Why sharing your perspective, not perfection, is what builds trust
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How to use storytelling + educational content to grow your audience
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The 3 core skills every brand-building contractor needs today
You don't need fancy gear. You don’t need a huge following.
You just need the courage to show up and a system to guide you.
Download the Brand Architect Cheat Sheet to learn how to extract your real value, show up on camera, and start building a brand that gets you paid:
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